Digital Marketing
SEO Services: Transform Your Business with Scalable Solutions
Our SEO strategies are based on the latest search engine algorithms. We collect data, review and analyze, interpret data before setting action plans result in, improved rankings, increase in CTR (click-through rate), and better conversion rate. Our ingredients for rank-boosting and traffic-generating SEO activities include:
1. SEO Audit
We do a detailed analysis of the website, crawling the pages, verify the web page for required information like Markup, meta tags, and internal links that are the determining key factors for building SEO results. We use Google Search Console, Google Analytics, and other SEO audit tools to find and fix the issues affect the website. The analysis also includes keyword cannibalization, uniqueness and effectiveness of content, and thorough backlink audit.
2. Analysis
Identifying and understanding your competitors’ strategies and helps us to identify the new opportunities for your business. By analyzing competitors' website traffic, we find out the new growth points for the website and develop marketing strategies. We use SEO tools to measure the keywords and backlink gaps. This step is important to ensure that our efforts are in the right direction and offer you a competitive edge over competitors.
3. Keyword research
Analyzing and finetuning relevant keywords to helps us to reach audiences that are actively looking for products or services. We focus on users' search intent and select keywords with higher conversion. With a mixture of primary and semantic keywords, we can cover a wide range of audiences and achieve higher rankings better and faster. We use the best keyword research database available in the market and pick the best keywords for the business.
4. On-Page SEO
We conduct a thorough competitor and keyword research. We optimize the content and SEO details of the website. Our activity includes optimizing the page title and header tags, fine tuning the web page, identify URL Slugs that needs to be unique, and they provide readers and search engines alike with information about the contents of a web page or post, updatethe page content with proper use of keywords, headings and bullets, implement Schema Markup. We will set up the internal links to ensure search engines and visitors find the important pages seamlessly without any delays.
5. Link Building
A website will rank higher if it has links of greater quality. By linking, websites can achieve greater authority. However, the link created must be of high quality and should be relevant. Quantity and quality should be balanced. Moreover, high-quality links can bring new visitors to a website, and increase visibility, and dominance.The link-building process helps builds the credibility of the website and its traffic. We take utmost care to ensure that the links are natural, adds value. Most of the backlinks are built through accurate content, visually represented, case studies, and analytical reports. We also carefully analyze competitors' backlinks and take references as needed.
6. Off-page SEO
Our off-page SEO activities include: Building backlinks, encouraging branded searches, increasing social media engagement and shares, and optimizing your Google Business Profile. Off-page SEO activities help search engines like Google to crawl and see your website as trustworthy and authoritative. Google considers your entire web presence when ranking the pages and not just your website. Backlinks are one of the ranking factors, but there are other important off-page SEO factors as well.
7. SEO Analytics
Monitoring the performance is important part of search engine optimization activities. Crawling status, rank position, click-through rates (CTR), bounce rates, user acquisitions, domain authority, and conversion rates are a important metrics we monitor regularly. We also analyze the opportunities with the relative keywords and featured listings and make changes tofuture plans accordingly.